@ Sacramento Kings
Mr Wen Miao is recognised as a leading technology innovator in the area of Fan Engagement and Stadium analytics. Mr. Miao is currently the founder and CEO of LAVA, a real-time fan engagement and marketing analytics platform that delivers experiential loyalty through individualized fan experiences. LAVA works closely with the Sacramento Kings and Golden One Centre to create a cutting edge technology ecosystem that anticipates and responds to fan’s needs on a hyper-individualised basis, completely transforming the live event experience. Prior to LAVA, Mr. Miao served as Senior Vice President at TIBCO Software, where he was responsible for the development and launch of a new real-time, predictive customer engagement platform. The solution was designed for marketers and loyalty managers to engage with their fans and customers to optimise event revenue and create a unique fan experience.
IDG’s Computer world has named Mr Miao as one of the Premier 100 IT Leaders for 2015. Mr. Miao holds a BS Degree in Mechanical Engineering from UCLA and two graduate degrees in Engineering from Stanford University.