General Manager - Customer @ Sydney Swans
Jenny Chisholm is a customer engagement specialist with over 10 years’ experience in the sports and event industries. A passion for campaign development, analytics and consumer programs has led to Jenny’s current role as General Manager – Customer at the Sydney Swans Football Club.
In her current position, Jenny oversees a large team and drives key campaigns to enhance the experience of Sydney Swans members and fans. With a focus on strategy and insight-driven marketing, Jenny is highly accountable in ensuring complete project management and commercial return, with a constant focus on brand building and future planning.